SAPC has once again teamed up with local students on a project which will help raise money for a much-loved local charity.
The highly-anticipated St Austell Printing Company Calendar has been unveiled, featuring artwork by talented third-year Falmouth University Illustration students.
This year’s theme is “Progress and Innovation”, with the artwork reflecting Cornwall’s history and continuing innovation journey. The subjects include St Austell Brewery’s sustainability innovations, Goonhilly, Cornwall’s new Spaceport and Cornish inventors including steam pioneer Richard Trevithick.
Thousands of calendars have been printed and are being sent to SAPC’s clients across the UK. Copies are also available to buy in Cornwall Hospice Care Shops across the St Austell area and on the St Austell Printing Company website, with all money raised going to the charity.
Matt Bunt, SAPC Marketing and Communications Manager said: “There is always such anticipation around our calendars each year. We’ve had people asking us about this year’s theme since August, which we’ve managed to keep under wraps.
Once again, we were really pleased to be able to work with the students at Falmouth. Nearly 40 artists submitted illustrations based around the brief, which we had to whittle down to the final 13.”
This project is part of the third-year curriculum, and gives students the opportunity to work on a live project with regular feedback from Matt and SAPC designer Becky Dibb.
Becky said: “Each year we think the quality can’t get any better, but then we’re pleasantly surprised! Once again this year the students have come up with some original and exciting designs. Their interpretations of the brief have been excellent and we’re pleased that they’ve been able to help promote the innovation and progress Cornwall boasts. There are some very talented illustrators coming out of Falmouth University and we’re grateful for their involvement.”
This is the fourth consecutive year SAPC has collaborated with the Illustration Department at Falmouth. With a significant number of calendar recipients working in design and marketing agencies, this offers a unique opportunity for the students to promote themselves to people that might be able to offer work.
“We want the calendar to be used as a catalyst to promote the Students’ talent.” continued Matt. We have heard stories of students being awarded projects and jobs off the back of previous calendars.”
As a Cornish company ourselves, we’re proud of not only of what Cornwall has achieved in the past, but the potential of what it will achieve in the future. This calendar promotes our home and we look forward to seeing copies on desks across Cornwall and beyond soon.